Our Insights

The Digital Product Challenge

The Digital Me methodology acknowledges that the digital and physical are no longer separated. They have seamlessly merged into a single life journey. Our days are made up of countless moments and touchpoints where digital either intrudes, helps or provides clarification.

The Data and Analytics Challenge

A recent McKinsey Global Institute survey that measures the state of big data showed most industries capturing between 10-40% of the business performance improvements they expected from big data. One of the main problems is embedding analytic insights into the organization.

The Digital Market Challenge

Imagine you’re the CEO of Kodak and someone in the marketing department tells you about this digital photography thing. You look into it and think, oh cool, that could be a great line of business for us. Let’s get on it and figure it out. Or you say, digital is not our business model, we sell film.

Business Model Innovation and Digital Transformation

With the proliferation of startups disrupting one industry after another, many well-established companies feel the threat of competitors with new business models. A 2015 PwC survey shows 54% of CEOs are concerned about new competitors and the same amount had begun to explore nontraditional markets themselves.

Predictive AI and Digital Commerce

In today’s heavily customer-centric environment, providing relevant, personalized content is essential for engagement and conversion. The key to achieving that at scale is Responsive Retail. We use real-time analytics to transform data into immediate response and actions.